I am obsessed with makeup and beauty products…..pretty sure everyone knows this by now. I’m also pretty into samples. Getting to try something gives me the opportunity to try things out before I choose to invest in them….i like saving myself money.
Insert into this discussion a concept that I embraced several years back: a sampler box being delivered to my door every month. At first I was apprehensive….do I really want to spend money on samples and products I have never heard of….is it worth it? Finally I bit the bullet and decided that I would give Birchbox a chance.
So what is Birchbox? It’s a company that launched back in 2010 by two individuals, one a self proclaimed makeup connoisseur and the other a makeup novice. Their objective was to provide beauty product lovers of the world the opportunity to try some quality products in an inexpensive way. Their idea ended up being a monthly beauty box that arrives monthly…… all for the lovely price of $10. Each box comes with 5 total items, 4 of which were sample size and one full sized.
Then there is Ipsy. Ipsy was created by Michelle Phan, an individual who was known for her Youtube beauty tutorials. Much like Birchbox, Michelle wanted to get great products she loved out for others to try. Ipsy’s monthly Glam Bag is $10 a month and delivers five samples including full sized products.
The two sound similar, right?
On the surface, they seem like they are the same fabulous deal. To be honest, they are both great. If you are a beauty lover like me, getting new products to try is a great thing…..especially when one is full sized, so it’s hard to not love samples. I can honestly say that some of my favorite new beauty products were discovered after I gave a sample a shot. With both companies you create a profile based on what kind of beauty products you like so they customize the samples they send you, which makes it even better.
I have declared a winner in the Birchbox/Ipsy debate. If you are trying to determine the best of the two and where your $10 should go, let me share with you my thoughts. After all, this month I officially canceled my subscription to one of these companies and now only subscribe to the company I think it better. Who would that be?
Ipsy is my winner! Let me share my reasoning:
1. The packaging. Birchbox does come in a different box each month that has a fun design….and don’t get me wrong….I love the boxes, but I don’t really have much use for them after I take the items out of it. Ipsy not only comes in a cute metallic pink envelope (screams Katie), but each month your samples come in a different bag. The bags are great for traveling, plus they are very modern and chic….nothing lame like some of the bags you get from department store makeup counters (Clinique comes to mind).
2. The Quality. I have gotten many great products from Birchbox, but I don’t think they hold a candle to the products I get from Ipsy. The past couple of months my Birchbox items included fun products, no doubt, but the only brand I really knew about prior to the box arriving was Benefit. In addition, sometimes I got items that I didn’t want….like shampoo and conditioners when I had specifically asked not to have any of these items sent. With Ipsy, I have received Too Faced Melted lipstick (one of my all time favorites), Smashbox, OGX, and Not your Mother’s (if you read my article on hair you know how much I love this brand). I’d much rather receive the items I love…..great for having on hand for trips and to meet airport regulation size, and I have yet to receive something outside of the profile I created when I set up my account.
3. The Benefits. If I wanted to purchase anything from my Birchbox, I didn’t feel like I saved much, sometimes 10% was the max. With Ipsy, I save 40%. That’s called being shoppertunistic.
You may agree with me, you may not. Regardless, I truly support anyone who gives either a try. $10 is a great deal for the items you add to your makeup vanity and can help you save money in the long run. You won’t be sorry….especially if you are new to the beauty game and want to determine what you like.
In the meantime, I’m leading Team Ipsy.